Busch Beer To Pay 10k To Create Their New Jingle, Billy Ray Cyrus Helping To Pick Winner

Busch Beer has partnered with Billy Ray Cyrus to find their next big jingle. Of course, it must live up to the expectations of the beer’s song from the 1980’s, ‘Head for the Mountains’.

Cyrus recorded his own version of the song to kick off the search (below).

“Cyrus will help him or her hone their skills with a 1:1 coaching lesson before recording the final version” according to Busch.

To enter, fans can submit their version of the jingle on Facebook, Instagram, Twitter or YouTube using the hashtags #HeadForTheMountains and #Contest. Submissions are open from June 23 – July 5, 2020.

If you’re down for the jingle challenge all the info you need can be found HERE.

Photo| PR Photos