* UPDATE* This treasure hunt is being put on by David Klein, who came up with the name “Jelly Belly” and other marketing ideas during his time with the company, and was not a founder. Jelly Belly Candy Company is in no way associated with this contest nor will a key to the Jelly Belly Factory be given away.
Jelly Belly Candy Company Statement:
Due to confusion in the marketplace, Jelly Belly Candy Company would like to take this opportunity to clear up the misconception that it is involved with a contest that purportedly offers a candy factory as its grand prize. Jelly Belly Candy Company, formerly known as Herman Goelitz Candy Company, has candy making roots back to 1869. It was founded by brothers Gustav and Albert Goelitz and remains family owned and operated today.
David Klein, the sponsor of the “treasure hunt” contest gaining attention within the media this weekend, is not associated with Jelly Belly Candy Company, its brands, or products. In 1976, Mr. Klein, an independent third party, came up with the name “Jelly Belly” and other novel marketing ideas. Jelly Belly Candy Company has not had a relationship with Mr. Klein since 1980 when it acquired the trademark.
David Klein, who came up with the name “Jelly Belly” while he worked with the company, is hiding golden tickets around the US for your chance to win one of his candy factories! But don’t start buying up bags of jelly beans just yet (or do if you love them as much as me). This treasure hunt is going to be a bit different than the movie.
Photo credit: shiny7777
