A new year doesn’t mean less bizarre products and stories.
Panera Bread turned their signature bread bowl item into a bread bowl-shaped glove with an iced coffee holder.
How to get this unique bread bowl glove? You just have to sign up at icedandtoasty.com between today and January 29. They’re going to select 450 people at random to get their hands on one.
Why are they doing this? Well, there’s no exact answer however a Panera spokesperson according to Food & Wine mentions, “With our unlimited premium coffee subscription, we’ve seen just how much our customers love their iced coffee, no matter what time of year,” they began. “So, we thought we’d have a little fun and create a limited-edition item to help keep their hands warm this winter—and what better design than our signature bread bowl that everyone knows and loves?”
There you have it! We don’t need it but we sure do want it.
.@panerabread Can we get one in sourdough, please? 🍞 https://t.co/VtDVkjCF26
— POPSUGAR (@POPSUGAR) January 26, 2021
Photo| iStock
