If you’ve ever finished eating Cup Noodles-brand ramen and were taken by the color palette on its iconic packaging, you’re not alone. Los Angeles-based beauty brand HipDot launched its HipDot x Cup Noodles collaboration, which includes eyeshadow, lip and cheek tint, and a special collectors’ box that includes both sets, along with a few limited-edition extras.
“Cup Noodles recently celebrated its 50th anniversary, and we are so excited to expand our makeup collaboration portfolio with another cult-classic, household name in the food space,” Jeff Sellinger, the CEO of HipDot, said according to Dieline. “We love to continue creating a world in which food and beauty can exist in one, all the while surprising fans in both industries.”
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